Mobile Marketing is any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device. Mobile advertising is the strategic approach to generating value and engagement with customers through the mobile channel.At
At HOC we can help clients to create and deliver effective mobile marketing campaigns. We can explore the concepts and trends underpinning mobile marketing, and take an in-depth look at SMS campaigns and mobile optimized websites.
We can also explore the business justification behind developing an app, and will explain the app development process. QR codes and proximity marketing are discussed, as well as the social media channels that are now an important feature within any Mobile Marketing campaign.
At HOC we can discuss: